Our verdict
Value scores 3 and the complaint profile 2.4, and together they sink the total to 4.9, 51st of 53. The flip design earns a fit range of 8. Ratings average 4.1 stars across 389 buyers.
Suits
- Sleepers who switch between soft and firm and want both in one pillow
- People who want fiber fill and no foam
Think twice if
- You want fine control over height
- You shop by price per pillow
- Durability is your first concern
Buyer ratings
What 389 buyers say
Buyers give the TwinCloud Pillow 4.1 out of 5 from 389 ratings. Adjusted for pool size, the TwinCloud Pillow averages 4.18, with 16% of its ratings at one or two stars.
- 5 star63%
- 4 star12%
- 3 star9%
- 2 star7%
- 1 star9%
Topics buyers raise most
- Quality54 mentions: 65% positive, 35% negative
- Firmness30 mentions: 40% positive, 60% negative
- Value for money30 mentions: 37% positive, 63% negative
- Comfort26 mentions: 62% positive, 38% negative
- Sleep quality23 mentions: 65% positive, 35% negative
- Supportive14 mentions: 43% positive, 57% negative
- Adjustability11 mentions: 64% positive, 36% negative
Durability is a small topic but a harsh one: 8 of 9 buyers who mention it are negative. Value for money is 63% negative across 30 mentions, and firmness 60% negative across another 30. Even adjustability, the feature the pillow is built around, draws 36% negative across 11 mentions.
Sixteen percent of ratings are one or two stars, and 63% are five. Comfort sits at 62% positive across 26 mentions and sleep quality at 65% across 23, middling results for a pillow that costs more than four times the median for its fill.
Fill and feel
Two chambers, one zipper, a soft side and a firm side
Purple calls the design patented. Two chambers sit inside one pillow, and you zip and flip to put the softer or the firmer one on top. The fill is silicone-coated down alternative fiber with gel fiber mixed in, inside a 100% cotton cover, and the maker says the fibers stay airy and never clump.
Stomach, back and side sleepers all appear in the pitch. With two settings and no loose fill, though, you choose between two feels instead of tuning a height.
Size
Seventeen inches deep in both sizes
Standard measures 24 by 17 inches and king 34 by 17. Check the depth if your pillowcases are cut for a deeper pillow.
Value
$83 against a $25 median
A standard TwinCloud costs $83 and a king $100, one pillow each. Fiber pillows that score higher cost a fraction of that: the Serta Medium Soft Bed Pillow scores 7.4 at $25.00 a pillow, and the JOLLYVOGUE Down Alternative Pillows, Set of 4 scores 7.5 at $9.25.
Purple gives 30 nights on direct purchases if the pillow is clean and undamaged, plus a 1-year limited warranty for the original buyer. Care instructions are missing from the product page, and care scores 5. Other Purple models are on the Purple brand page.
Sizes and prices
Sizes, packs and prices
| Option | Size | Pillows | Price | Per pillow | Buy |
|---|---|---|---|---|---|
| Standard | Standard | 1 | $83 | $83 |  |
| King | King | 1 | $100 | $100 | |
The score
How the 4.9 adds up
Six parts, the same weights for every pillow on this site. The full method, with the formula for each part, is on our scoring page.
| Part | Weight | Score | From |
|---|---|---|---|
| Buyer satisfaction | 35% | 5.7 | 4.1 stars from 389 ratings, adjusted 4.18; 16% one or two stars |
| Complaint profile | 20% | 2.4 | 42.9% of fault-type topic mentions are negative |
| Fit range | 15% | 8.0 | adjustable fill, 2 sizes |
| Materials & proof | 10% | 4.0 | No certification stated |
| Care & cover | 10% | 5.0 | Not stated by the maker |
| Value | 10% | 3.0 | $83 per pillow against a $25 median for down alternative fiber |
Alternatives
Other down alternative fiber pillows
JOLLYVOGUE Down Alternative Pillows, Set of 4
Down alternative fiber
7.5$9.25 per pillow
Serta Medium Soft Bed Pillow
Down alternative fiber
7.4$25 per pillow
Utopia Bedding Hotel Pillows, Set of 4
Down alternative fiber
7.2$7.62 per pillow
JOLLYVOGUE Hotel Collection Pillows, Set of 4
Down alternative fiber
7.2$8.25 per pillowSame brand
More from Purple
The TwinCloud Pillow is one of 7 Purple pillows we score. Who makes the TwinCloud Pillow, and what the trial and warranty say, is on the Purple brand page.
Questions
Questions about the Purple TwinCloud Pillow
Is the Purple TwinCloud worth $83 to you?
Only if the flip design is the point. Buyers who discuss value are 63% negative, and two higher-scoring fiber pillows cost about a quarter of the price or less.
Can you adjust the Purple TwinCloud beyond soft and firm?
Purple sells it as a two-setting pillow: you zip and flip between the chambers. The maker does not describe adding or removing fill.
